I just did a quick check on what search words are most prominent in internal search. Some interesting stuff came out of the analysis.
1) By far the biggest group of searches are aimed at support needs. Customers searching for drivers and software information were the biggest users of internal search.
2) Market communication/ ad linked searches were the second most prominent (which is intuitive).
I will in this blog touch on this topic further. Internal search is a powerful tool to understand trends in your Customers’ needs.
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